Benefits of
Email Marketing
Growing the value of your customer relationships while also converting
new prospects can be a tough challenge. But the effectiveness of today’s
email marketing tools now makes it surprisingly affordable.
Benefits of email marketing include:
Maximize Your Marketing ROI
- Email marketing is 20 times more cost-effective than a traditional media
- For only a few pennies, email can drive traffic to your storefront or website
- It’s 6 to 12 times less expensive to sell to an existing customer than to a new one
Increased Customer Loyalty & Profitability
- Deeper relationships drive profitability
- Easy and inexpensive way of establishing early and long-lasting relationships
- Send newsletters, promotions, new service announcements or event invitations
More Sales Conversions
- Gently lead a prospect through the sales process, provide important data and drive the prospect to your website.
- Email marketing allows you to communicate at Internet speed.
- Campaign response generally occurs within 48 hours
Improved Tracking & Feedback
- Most types of marketing and advertising are difficult to measure.
- With email, everything can be tracked.
- See who clicked on certain links and much more!
- Get valuable feedback as you strive to grow your business.
